Investigations into Online Banking
Investigations into Online Banking
Before it was ever launched, online banking had already been the subject of much study. With each passing day, more and more people are becoming interested in the study. With more and more people using online banking, there are more causes and topics for researchers to explore.
Individuals can be devastated by identity theft, according to one study. For instance, they encountered difficulties in obtaining insurance, loans, and employment. Even with online banking, they were unable to do business at a bank. Some found themselves in really precarious situations.
The research concluded that financial institutions, particularly those offering online banking services, should promote themselves as leaders in the fight against identity theft. By reducing their losses, this would be beneficial to them. They might also put a price on the service.
Feelings regarding the safety of online banking were the subject of yet another study. At specific intervals, 78% of them would prefer to have their identities checked in some way. They reasoned that this ought to be done in response to any suspicious activity detected in their online banking accounts.
Online banking seems to be gaining popularity annually. Between 2006 and 2007, internet banking increased by 9.5%, according to one survey. According to an additional survey, online banking will be used by 76% of households with internet connections in 2011.
Surveys asking if and what kind of online banking alerts consumers desire have been used in certain research. As it turns out, customers really do desire account alerts. And they want a plethora of notifications for all sorts of things.
It would be helpful to notify them when a bill is about to be paid or has been paid. They would like the option to be notified when a specific check has been processed. All it takes is a hint of fraud for them to want to be notified. Of all the ideas, this one is the best.
Research on online banking's demographics has also been conducted. It would appear that internet banking customers in the medium income bracket are worried about losing control in the absence of better records. If you can improve their records in any way, they will feel more at ease using internet banking.
There are several reasons why individuals with lower incomes do not use online banking. It appears to be more commonly used by those with incomes over $100,000 daily. Additionally, they often utilize it fearlessly. This could be due to the fact that they face less of a risk of having their account overdrawn due to a lack of funds.
Social networking is an emerging academic discipline. This idea proposes that groups of individuals can use online banking. Young adults typically fall into this age range. In order to do business with financial institutions, they pool their funds. Research is focused on determining the impact of online banking on both these individuals and all customers of online banking in general.
As long as there is an internet banking system, researchers will keep studying it. Banks are interested in learning how to maintain a profit. Ideally, they are also thinking about how to improve their customer service.
Post a Comment for "Investigations into Online Banking"